1. Preamble

This privacy policy describes how Alice MD – Floral & Event Design, a sole proprietorship registered with the Marseille Trade and Companies Register under number 818 243 073, with its registered office at 48 chemin de Valmouissine, 83510 Lorgues, France, processes personal data collected via its website www.alicemddeco.fr (hereinafter ‘the Website’). 

Alice MD – Floral & Event Design undertakes to ensure that the collection and processing of personal data complies with Regulation (EU) 2016/679 (GDPR) and the amended French Data Protection Act of 6 January 1978.

2. Data controller

The data controller is:

Alice MD – Floral & Event Design

Email: contact@alicemddeco.fr

Telephone: 06 29 14 33 57

3. Data collected

The data that may be collected on the Website includes:

- First and last name

- Email address

- Telephone number

- Date and location of the event (if applicable)

- Content of the message sent via the contact form

- Technical browsing data (IP address, browser, operating system, time spent on the site, pages visited, etc.) via cookies.

This data is provided voluntarily by the user when filling in a form or browsing the site.

4. Purposes of processing

The data collected is used to:

- respond to requests for contact, quotes or information;

- prepare, manage and execute the services ordered; - communicate with customers and prospects;

- ensure the proper functioning and security of the site;

- compile visitor statistics (Google Analytics, Meta Pixel, etc.);

- improve content and user experience.

5. Legal basis for processing

Data processing is based on:

- consent (contact form, non-essential cookies);

- the performance of a contract or pre-contractual measures (management of quotes, orders, invoicing);

- the legitimate interest of the data controller (analysis of website performance, fraud prevention).

6. Data retention period

Personal data is retained:

- for 3 years from the last contact for prospects,

- for 5 years for customers (legal and tax obligations),

- for 13 months for audience measurement cookies.

7. Recipients of the data

The data collected is intended exclusively for Alice MD – Floral & Event Design and, where applicable, its technical service providers (hosting provider, webmaster, analysis tools) who are strictly authorised to intervene in the context of processing.

No data is sold, transferred or transmitted to third parties for commercial purposes.

8. Data hosting

The website and data are hosted by:

[Host name to be completed]

Address: [Full address to be completed]

Website: [URL to be completed]

The servers are located in the European Union.

9. Data security

Alice MD – Floral & Event Design implements all technical and organisational measures necessary to ensure the security, integrity and confidentiality of the data collected, in order to prevent any loss, alteration, unauthorised access or disclosure.

10. User rights

In accordance with the GDPR, each user has the following rights over their personal data:

- Right of access, rectification and erasure

- Right to object to and restrict processing

- Right to data portability

- Right to withdraw consent at any time

To exercise these rights, simply write to: contact@alicemddeco.fr 

or by post to: Alice MD – Floral & Event Design – 48 chemin de Valmouissine, 83510 Lorgues, France

In the event of persistent disagreement, you can refer the matter to the CNIL (www.cnil.fr).

11. Cookies

The Website uses cookies to:

- ensure its proper functioning (technical cookies);

- measure traffic (analytical cookies);

- improve browsing comfort (preference cookies);

- personalise content or advertisements, if applicable (marketing cookies).

When you first visit the Website, an information banner will appear to obtain your consent.

You can accept, refuse or customise cookies directly via this banner or configure them later in your browser.

Cookies that are strictly necessary for the functioning of the website cannot be disabled.

12. Statistics and audience measurement tools

The website may use Google Analytics, Meta Pixel or any other audience measurement tool in compliance with the GDPR.

These tools place cookies to collect anonymous information about browsing and enable statistical analysis of traffic.

You can disable these cookies at any time via your browser settings or the consent banner. 

13. Links to third-party websites

The website may contain links to other websites or platforms (Instagram, Pinterest, etc.).

Alice MD – Floral & Event Design cannot be held responsible for the content or privacy practices of these third-party websites.

14. Changes to the privacy policy

Alice MD – Floral & Event Design reserves the right to change this policy at any time,

in particular to comply with any legal or technological developments.

The most recent version is always available on the website.

15. Applicable law

This policy is governed by French law.

Any dispute relating to its interpretation or execution shall be brought before the competent courts of Draguignan (Var).